Rugby Victoria Partners with Brick Lane Brewing Co

by Rugby Vic Media

Rugby Victoria is delighted to announce that the 2019 Final Series will be proudly brought to our community by Brick Lane Brewing Co.

Based in a purpose-built facility in Dandenong, local Melbourne-based brewing company, Brick Lane prioritises quality, flexibility and scale across all operations to create popular craft ales and lagers.

The 2019 Brick Lane Brewing Co Rugby Victoria Finals Series begins on Saturday, with Senior Semi Finals commencing from 11.40am.

Chris Evans, General Manager Rugby Victoria said, “we are thrilled to unveil Brick Lane Brewing Co as the naming right sponsors of our 2019 and 2020 Community Final Series."

“Increasing Rugby Victoria’s profile has been a strategic focus for management over the past 2 years and having the support of the Melbourne Based Brewing Company will add to the development of our growing game.

"Brick Lane has been partners of the Melbourne Rebels for the past 18 months and we are pleased to further reinforce our relationship with the professional team, once again recognising natural synergies and aligning our key sponsors."

Brick Lane Brewing Co, Managing Director, Paul Bowker was excited to partner Brick Lane Brewing Co with Rugby Victoria.

Mr Bowker said, “We are delighted to expand our support of Victorian Rugby to be inclusive of grass roots competitions and their growing community.”

"We firmly believe that Brick Lane can play a key role with all associated clubs by supporting their activities to promote the sport. By aligning our emerging brand here in Melbourne with an established organisation like the Rugby Victoria is very exciting," he said.

Brick Lane Brewing Co will host activations at the upcoming Finals venues and the 2019 Rugby Victoria Sevens Tournaments in October. The partnership will also see Brick Lane and associated brands available at the 2019 Rugby Victoria Awards Night as the Union’s preferred alcoholic beverage provider.

The 2019 Brick Lane Brewing Co Finals Series will commence on August 10, followed by the Preliminary Finals on August 17 before the highly anticipated Rugby Victoria Grand Final Day on August 24 at RHL Sparks Reserve, Box Hill.

Rugby Victoria and Brick Lane Brewing Co look forward to a long and rewarding partnership.

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